deliver this

Making sure your email gets delivered is a massive — and sometimes overwhelming — topic. It’s no secret that email is in many ways a sucky medium dominated by hucksters, spammers, phishers and other ne’er do wells. The counter-measures that have emerged to stop the bad emails has ended up preventing lots or worthy emails — including yours — from being delivered.

If you are the unlucky person tasked with overseeing your organization’s deliverability strategy, run don’t walk to download this brand new, authoritative, thorough and free white paper fromt he Interactive Advertising Bureau.